Welcome to the new look 80s Casuals website. There have been a few changes of late. Original founder of the label, [along with Mike Ashcroft] in 2003, Jay Montessori, has moved on and will be working with Transalpino, the new store in Liverpool that recently opened. Mike moved on quite a few years back. Myself, Dave Hewitson joined the brand in 2004 and along with Jay we designed product and a book, before I distributed the goods to Stores whilst Jay looked after the website. Now I have control of both distribution and the website.

The wish is to continue producing goods that are aimed at the Terrace lad who doesn't want to conform to the latest 'fashion' and magazine looks. We have a mind of our own, thanks. Hopefully our T-Shirts, Sweatshirts and Jackets etc will have a long lasting appeal and can be brought out of the wardrobe year after year.

Also, a designer that I have been working with for a few years now, Dom, will be joining me in producing design for the label as well as more product. The idea is to have a more varied website and as you can already see we have put our heads together to come up with a Print section which will house Contemporary style Posters as well as cards and books. Dom works in the music industry producing design work for Liverpool Sound City as well as Posters for major promotors and videos for many bands. We hope to bring some Limited Edition music related goods that sit perfectly alongside the 'Casuals' style goods we have produced for the last 12 years.

Lastly, Thanks for the continued Support and we hope to bring you some quality design and product that will be at a good price and very limited.